One circle.
Many crafts.

Brand identity · campaign design · visual storytelling

Leads creative direction at RedoNext — shaping brand identities, campaigns, and visual storytelling for every client project. Brings 10+ years of design and branding experience across automotive, consumer electronics, lifestyle, and FMCG sectors to the studio's creative output.

Skills

• Brand strategy
• Creative direction
• Visual storytelling
• Campaign design
• Graphic design
• Motion graphics & video

Financial planning · compliance · governance · commercial analytics

Oversees financial planning, compliance, and governance at RedoNext. A partly qualified chartered accountant with 6+ years of experience in auditing, reporting, and internal controls — ensuring the studio operates with financial discipline and sound commercial decisions.

Skills

• Financial reporting
• Auditing
• Taxation & VAT
• Internal control
• Legal compliance
• P&L & ROI analytics

Brand growth · digital strategy · campaign execution

Drives marketing strategy and brand growth at RedoNext — connecting positioning, messaging, and channel plans so client brands scale with consistency. Aligns creative output with measurable business outcomes across every engagement.

Skills

• Marketing management
• Brand growth
• Creative strategy
• Digital strategy
• Campaign planning
• Integrated marketing

Brand communication · strategic planning · marketing strategy

Shapes brand narratives and communication strategy at RedoNext. Works across the marketing mix to position client brands at every stage of their lifecycle — from early-stage identity to integrated campaign planning.

Skills

• Strategic planning
• Brand communication
• Marketing strategy
• Brand stewardship
• Integrated campaigns

Machine learning · computer vision · full-stack development

Builds intelligent features and full-stack applications at RedoNext. Specialises in machine learning, computer vision, and deep learning — applying research-grade rigor to production software, from real-time object detection to SaaS product delivery.

Skills

• Python
• PyTorch
• TensorFlow
• Computer vision
• Deep learning
• React.js

Product interfaces · design systems · user research

Designs product interfaces and design systems for RedoNext client builds. Turns briefs into flows, wireframes, and high-fidelity UI that stay consistent from mobile apps to admin dashboards.

Skills

• UI design
• UX research
• Figma
• Design systems
• Prototyping
• Accessibility

Next.js · APIs · SaaS delivery

Ships full-stack features across Next.js, Node, and Laravel backends. Owns feature slices end-to-end — data models, APIs, and UI — so product work moves without waiting on handoffs.

Skills

• Next.js
• React.js
• TypeScript
• Node.js
• Laravel
• PostgreSQL

React Native · Expo · app store delivery

Builds cross-platform mobile apps with React Native and Expo. Focuses on smooth native feel, offline-friendly flows, and clean release pipelines for iOS and Android.

Skills

• React Native
• Expo
• TypeScript
• Redux
• Supabase
• App Store / Play

Infrastructure · CI/CD · reliability

Keeps RedoNext products online and releasable — Docker, cloud hosts, CI/CD, and monitoring. Turns “it works on my machine” into repeatable deploys with sensible alerts.

Skills

• Docker
• CI/CD
• AWS
• DigitalOcean
• Linux
• Monitoring

Roadmaps · discovery · stakeholder alignment

Runs discovery and delivery planning for studio engagements. Translates business goals into scoped roadmaps, prioritised backlogs, and clear acceptance criteria for the build team.

Skills

• Product discovery
• Roadmapping
• Agile delivery
• Stakeholder management
• User stories
• Prioritisation

Test automation · quality gates · release confidence

Builds automated test coverage and release checks so RedoNext products ship with fewer regressions. Bridges manual exploratory testing with CI-friendly automation suites.

Skills

• Test automation
• Playwright
• Cypress
• API testing
• Regression suites
• CI quality gates